In this AI Insiders session hosted by the AI Marketers Guild, Catharine Montgomery, Founder & CEO of Better Together agency, leads a compelling discussion on the business implications of AI bias. She shares research on consumer attitudes toward bias in generative AI and offers a clear roadmap for brands aiming to build trust through responsible AI practices.
Key takeaways include:
Why 92% of consumers expect companies to address AI bias
Real-world examples of bias in image, voice, and language generation
A five-step framework for implementing fair AI systems
The market opportunity behind inclusive and transparent AI development