AI-moderated interviews are efficient, but do they capture how people really feel? In this AIMG APAC session, brand strategist Sidi Lemine shares how emotion recognition AI—through voice tone and facial expression analysis—adds depth to qualitative research.

You’ll learn how leading teams use emotion AI to:

  • Uncover hidden insights in customer interview

  • Gauge authentic reactions to product concepts

  • Track engagement and comprehension in training

  • Monitor emotional states in healthcare and education

  • Support data-backed decisions with emotional clarity

Sidi breaks down the science, tools, and real-world use cases across industries, with practical guidance on how to integrate emotion data into your research and marketing stack.

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