Welcome to the latest updates from the AIMG community.
Official updates:
You’ll see a whole new crop of sessions to sign up for at lu.ma/aimg. We have Marketing Decision Intelligence, bias, ethics, VC research, and the future of websites. We’re gonna have a lot of fun with these. Don’t miss ‘em.
Last week, Cheryl Ingle of Ruby Digital joined us all the way from South Africa to share 7 Steps to Unlock Social Performance with AI. Watch the recap.
We’re covering all the continents! Well, we don’t have any AI penguins yet from Antarctica. But spanning APAC, we’ve been getting some great guests thanks to our active chapter there. Jennifer Michtavy and Conrad Blight from HyperCinema joined us to discuss campaign personalization. Watch it here.
Anyone doing anything fun with agents? I just tried ChatGPT agent mode to order dinner. You can read about the experience here. TL;DR: Don’t use it for that purpose if you have a kid who keeps telling you they’re starving.
Meanwhile, be sure to keep tabs on our updates here:
AI Tech Directory: get curated recommendations
YouTube: watch all our Insiders interviews:
Lu.ma: join our events
Upcoming events:
Weekly on Wednesdays at 12pm EDT: AI Insiders -- join this event series from AI Marketers Guild to discuss new developments and trends with AI
7/30: Bill Lederer, CEO at MADTECH.AI on Marketing Decision Intelligence (MDI)
8/6: Nir Eisikovits, Professor of Philosophy and Director, Applied Ethics Center at UMass Boston
Topic: Your Chatbot is a Flunky: The Trouble with AI Sycophancy
8/13: Catharine Montgomery, Founder & CEO at Better Together Agency
Topic: Generative AI: Bias, Trust, and Brand Advantage
8/27: James Lamberti, Head of Go-to-Market at Georgian
9/3: Alexander Liss, VP, Data Science & AI at Huge Todd Sawicki, CEO/Co-Founder at Gumshoe AI
Topic: The Future of Websites in the Age of AI
#events
Jane: The AI Insiders recording with Jordan Elkind is now live! If you missed this session, you NEED to watch this one. Jordan from Blue Seedling dropped some serious knowledge bombs about why most AI startups fail at positioning.
Andrea: Hi everyone! Next Tuesday 12:00 PM we’re hosting a webinar on how AI is revolutionizing Marketing Mix Modeling and making this technology accessible to marketers. We’ll also cover a case study where, thanks to this advanced measurement system, one of Cassandra’s clients unlocked a $40 M growth opportunity.
#general
Michelle: I'm Michelle, and I'm based out of the Bay Area (California). Currently, I'm working on a complete career shift – exciting and little scary. I'm currently in the construction industry, but wanting to come back to my tech/marketing/design roots.
Yogesh: I have a question - I’m trying to learn more about how to factor in AI search. With seo, we know it’s about search terms, metatags etc. what do we do for AI search? Anybody I should follow or newsletters I should subscribe to?
Michelle: Hi Everyone! I’m a growth/lifecycle marketer based in Denver and work remotely for Audible. We lean heavily on AI and I’m currently using it to automate highly manual processes...
Stas: Hi everyone, a few weeks ago, I asked my team at LightSite to help make our website easier for LLMs like Gemini to find. They went extra mile and built a small tool that does just that...
#help-a-member
Lida: Hi would love feedback and/or suggestions. Small Reddit scraping project: need to extract all posts from a reddit page. Will require API pagination since Reddit only shows ~25 posts per page….
Yogesh: I have a custom GPT agent that can identify insights from content like you’re describing. I’ve not used APIs with Reddit so don’t know how complex that would be. But if that can be solved, I can show you my agent to help with insight identification.
Faisal: Hello, I am working with a lot of unstructured data in excel. Does anyone have experience with AI-based data hygiene tools that can do magic with unstructured excel data?
#job-board
Samantha: Hi everyone! A recruiter friend of mine is actively looking for AEs with 3-5 years of experience, hybrid NYC. Know anyone? Thanks!
#prompt-sharing
Randall: Interesting prompt for Deep Research. I did it with a role I am familiar with and it had some interesting comments.
#selfpromo
Jaime: My wonderful wife Jessica Daniels was nominated for an Emmy for casting a touching story of friendship through cancer, Dying for Sex on Hulu. I’m her little PR team of 1 asking all our friends to please click on her IMDb page because site visits are publically ranked there so her face shows up more in front of the Academy’s voters if you just visit her page...
#try-this-tech
Anthony: I received recommendations for Lovable here and it's been great. I revamped my personal website and built an APP for AI Go To Market. Tracks a set of GTM tasks, but also uses AI to generate the content needed for each one (think landing page, support articles, enablement, Slack announcements, etc).
Daniel: If you guys post a lot of social content (or want to) take a look/try this tool. Let me know what issues you hit during setup.
David: Anyone using ChatGPT agents yet? Starting to try it out for a couple of things. Curious what you're using it for.