Elad Hefetz of Airfleet contributed to our GEO knowledge last week. Watch the video. He shared on LinkedIn how he’s not used to presenting to such a savvy audience; that’s not the first time I’ve heard that. Keep on coming and bringing your toughest questions.

We’ve got a lot of new updates at lu.ma/aimg for our events covering B2B marketing, GEO, data, ethics, bias, and more. Keep on RSVPing so you catch all the knowledge being dropped. These are all speakers with great stories to tell.

Added thanks to member Chris Perkins, a seasoned moderator of such forums, who will help moderate this week’s session with Jordan Elkind in case I hit any snags while in transit to Boston this week. There are so many great speakers lined up that we don’t want to miss a beat, and we may periodically lean on guest hosts from the community.

Meanwhile, be sure to keep tabs on our updates here:

Weekly on Wednesdays at 12pm EDT: AI Insiders -- join this event series from AI Marketers Guild to discuss new developments and trends with AI

Earle: Quick Content Optimization Checklist for AI Visibility. From “The Marketers’ Guide to GEO” by Elad Hefetz, CEO at Airfleet. This isn’t SEO theater. This is how GenAI decides if you get retrieved—or forgotten.

Helen: Hello from AIMG APAC region! Time to lock our July webinar - and this one will be super interesting! Beyond “Hi [First Name]”. The New Standard of Campaign Personalization.

Sebastian: Hey everyone. Has anyone here had great results with agents and/ or workflow setups for fact checking openly available tourist information?

Allison: Hi! I am new here. I lead consumer marketing for The Weather Company (i.e., The Weather Channel, Storm Radar, Weather Underground), and I am based in North Carolina. I am looking to advance my skills outside of basic prompt engineering and to explore automation, data analysis, and graphics x video creation (for non designers).

Jonathan: Hi everyone! I'm Jonathan Moffie. Based in Santa Monica. We are building streamr.ai. streamr uses AI to generate commercials and also launch them on CTV.

Gary: Great to be here. I’m Gary, Co-Founder & Chief Marketing Officer of a new venture exploring how AI can reshape high-stakes decision funnels in competitive consumer markets.

Sushmita: Hi all, please throw me some ideas around good co-working spaces where founders gather to work and chat? Location - around new jersey (livingston, edison, parsipanny) Happy to travel 30-45 minutes once a week or so.

Joe: Know any seasoned product managers with deep adtech or ad measurement background? Looking for NYC-based principal PM to join my team at Vidmob. Hybrid role (2-3 days in office at our Union Square HQ). Lots of work using AI/ML applied to creative ad data for some of the biggest brands and agencies. Details here.

David: I always love the Prof G roundup, but this is a rare one that spoke to my soul. It is inspiring. It's about AI in a way, but it's WAY more important -- it's about where experience comes from, and what makes us human.

Randall: Has anyone worked with any of these companies?

Stas: Hi everyone, I’m Stas, based in Tel Aviv, and founder of LightSite. LightSite replaces A/B testing for marketing creatives and website images by using predictive AI combined with real visitor behavior data. We’re looking for more teams to test LightSite in their workflows...

Mike: A lot of businesses jump straight to tactics. The smart ones start with strategy. The centerpiece of my “AI-Ready Foundation” bundle is the Elevate Marketing Workbook—it’s the complete operating system for your marketing. Get the strategy right first, then let your AI execute.

Lida: Hi folks, would appreciate your support (comments / likes / ?s) on this post. Wish you a great week!

E.B.: My one-minute “proud but petrified” takeaway from PopCon!

Dwayne: Perplexity CEO on Browsers, and the new Comet, Agentic AI browser from them. AI Will Make Browsers Autonomous

Randall: Haven't seen this shared before, official Google Search documentation on AI features.

David: Oh wow, this was seamless. I just read via Shelly Palmer how Google now has Veo built into Gemini and allows you to create one based on a reference image - just click "video" in the prompt box (shown below). I started with a Ghibli-style image of me I had previously created with ChatGPT and prompted, "Show the character reading his book." This is what I got.