20 Must-Use AI Marketing Tools for 2023
For those wondering what AI tools are out there beyond ChatGPT, Midjouney, and the like, AI Marketers Guild (AIMG) presents… 20 AI Marketing Tools — That You’ll Actually Use. Scroll through the slides and find some inspiration. They’re all ones that are easy and cost-effective to get started with; I avoided including those where you can only
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How AI is Helping AI Marketers: 4 Lesser-Known Techniques
At a recent AIMG (AI Marketers Guild) marketing event, I had the pleasure of connecting with AI marketers who are enthusiastic about the impact of AI on our profession. More importantly, these AI marketers are actively embracing this change. I gained valuable insights from them and also had the opportunity to share some of my
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Me vs. AI: J’s 5 Qs for Marketers
What is the role of marketers and agencies in the future of AI? That’s a meaty topic, and we couldn’t address that in full when tech leader and serial founder Jeremiah Owyang visited Serial Marketers for our virtual event this week. But we got close. You can see a ton of what we discussed in the
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How Internal AI Chatbots Give AI Brands a Competitive Edge
While customer-facing chatbots get the hype, internal AI chatbots are transforming operations and giving brands a competitive edge. The Overlooked Potential of AI for Brands Artificial intelligence is revolutionizing various industries, with early adopters experiencing profit margin boosts of over 20%, according to McKinsey. For brands, AI technologies like machine learning, natural language processing (NLP),
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The Claude and I
Last week I published a column digesting insights from the thought-provoking book 4000 Weeks. What I didn’t reveal is that the piece was co-written with Claude, an artificial intelligence writing assistant created by Anthropic. Yes, I enlisted Claude’s algorithmic assistance to collaborate on the column. Now that it’s out there, I wanted to share how this
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