
How AI is Helping AI Marketers: 4 Lesser-Known Techniques
At a recent AIMG (AI Marketers Guild) marketing event, I had the pleasure of connecting with AI marketers who are enthusiastic about the impact of AI on our profession. More importantly, these AI marketers are actively embracing this change. I gained valuable insights from them and also had the opportunity to share some of my
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How Internal AI Chatbots Give AI Brands a Competitive Edge
While customer-facing chatbots get the hype, internal AI chatbots are transforming operations and giving brands a competitive edge. The Overlooked Potential of AI for Brands Artificial intelligence is revolutionizing various industries, with early adopters experiencing profit margin boosts of over 20%, according to McKinsey. For brands, AI technologies like machine learning, natural language processing (NLP),
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